The Tata Group has replaced Vivo as the title sponsor for the Indian Premier League 2022 and 2023 editions.
“We are delighted with Tata Sons having come on board as the title sponsors for IPL. The situation arose with Vivo being unable to continue its association. Tatas will be the title sponsors for the next two editions,” IPL chairman Brijesh Patel told The Hindu after the IPL governing council meeting on Tuesday.
With Vivo deciding to pull out of its existing contract running till 2023, the credible Tata group stepped in, thus extending its association with Indian sport from tennis and badminton to cricket. The Hindu understands that the Tatas will have to shell out more than ₹440 per year that Vivo was paying, due to the increase in number of matches per edition from 60 to 74. (The Hindu)
