Arjun Jeger, Co-Founder and Managing Partner of DC Group, has been named to Campaign Asia’s prestigious 40 Under 40 Class of 2026, recognising emerging leaders shaping the future of marketing, media and communications across the Asia-Pacific region.
Jeger joins a select cohort of leaders representing 14 markets across Asia-Pacific, recognised for their business achievements, innovation and contributions to the wider industry.
The recognition marks a significant milestone in a journey that began in 2017 with the founding of Digital Content, a small startup built with minimal savings and no external investment. Driven by a belief that agencies needed to move beyond rigid structures and embrace platform-first storytelling, Jeger built the business around a simple philosophy: one brief, one team, one measurable result.
What started as a boutique digital content agency has since evolved into DC Group, one of Sri Lanka’s largest independent creative networks, employing over 150 professionals across nine specialised companies spanning creative, production, influencer marketing, performance media, martech, media and live experiences.
The growth of the business came during one of the most challenging periods in Sri Lanka’s recent history. Through the 2019 Easter attacks, the global pandemic and the country’s economic crisis in 2022, DC Group continued to grow while honouring every commitment to its people and partners, without missing a single salary cycle.
Over the past year, the group recorded 31% growth and expanded internationally into East Africa with the launch of DC International in Nairobi, while also establishing an AI-focused specialist agency to help clients navigate the next era of marketing transformation.
Inside the organisation, Jeger introduced an ownership-driven model that empowers senior specialists to lead business verticals as entrepreneurs with equity participation, creating deeper accountability, stronger retention and a more inclusive leadership culture. Today, women represent half of DC Group’s workforce and hold a meaningful share of leadership positions.
Beyond business, Jeger serves as President of the Digital Marketing Association of Sri Lanka (DMASL), where he has helped connect more than 1,000 professionals with global industry leaders, championed diversity initiatives including the launch of the Women’s Chapter in partnership with She Loves Data, and contributed to strengthening Sri Lanka’s digital marketing ecosystem.
Commenting on the recognition, Arjun Jeger said:
“This recognition is deeply personal because it represents far more than an individual achievement. It belongs to every person who believed that a world-class agency could be built from Sri Lanka, through some of our nation’s most difficult years, without external capital and without compromising on our values. I hope this serves as a reminder that where we start doesn’t determine how far we can go, and that talent from Sri Lanka can compete and win on any stage in the world.”